If your brand uses a personality in your general media activities, why not use them on your next online promotional micro-site too.
Promo Host involves green screen filming your brand personality and incorporating them directly into the creative delivery of your site.
The personality could introduce the promotion, the prizes to be won, and/or guide the entrant through the entry process.
By filming alternate endings your personality can present prizes instantly to your entrants. They could open an envelope to reveal a prize, pull a prize out of a barrel or spin a prize wheel. The possibilities are endless!
Your host is talking directly to your customers bringing your promotion to life and engaging them in a personal and friendly way.